Monday, September 10, 2007

Ritzer : Blog 1

In George Ritzer's "a disenchanted world," he gives us the idea of Disneyland (or world) as not a corporation, but as a household name that we all know and love. Ritzer has talked about the cathedrals of consumption and new means. What he means is that every consumer needs things like superstores, hospitals, shopping malls, and chain stores. Many households see Disney as a culture, not a corporation. When people go to Disneyland, there is form and function there without the reputation of older, more risky amusement parks in the early 20th century. This article focuses on how Disney and consumer consumption have been so successful for so many years. When families walk into Disneyworld, there is no risk or robbers, sexual predators, or crime. They see the park-- always being maintained day after day. In a way, they transformed the idea of amusement parks and raised the bar of consumption among society.

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